May 2012
19 posts
Creative Something: How to not lose your creative... →
creativesomething:
This is dangerous. You can be doing a lot of work as a creative and still feel as though you’re not doing much of anything you love. A long-time friend of mine who experienced this feeling early on in his career described it as: “having an apartment with a lot of things in it, and yet still…
Three Little Habits to Find Focus →
The quickest way to get things done and make...
Not the easiest, but the quickest:
Don’t demand authority.
Eagerly take responsibility.
Relentlessly give credit.
The Social Business: Memorable mobile marketing... →
ibmsocialbiz:
Of 7 billion people on Earth, 5.1 billion own a cell phone. 4.2 billion own a toothbrush.
It takes 90 minutes for the average person to respond to an email. It takes 90 seconds for the average person to respond to a text message.
91% of all smart phone users have their phone within arm’s reach…
The Story of Send →
Como é que um email chega do remetente ao destinatário?
Why ask why?
“Why?” is the most important question, not asked nearly enough.
Hint: “Because I said so,” is not a valid answer.
Why does it work this way?
Why is that our goal?
Why did you say no?
Why are we treating people differently?
Why is this our policy?
Why don’t we enter this market?
Why did you change your mind?
Why are we having this meeting?
Why not?
Um abracinho?
Quem consegue recusar?
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Kellogg’s Crunchy Nut Corn Flakes: Break In
In the spirit of the Kellogg’s Crunchy Nut Corn Flakes campaign, comes a new outdoor execution created by JWT Sydney. The 15 sites around Australia create the impression that lovers of the tasty flakes have used spoons to try to force their way in to the box inside. The metrolites and shopalites are running in conjunction with a larger path-to-purchase campaign.
Advertising Agency: JWT,...
Nem só de dinheiro vive a nossa presença online
Gerir a reputação online
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Factor chave: informação externa ou inteligência...
“Certainly external information matters, but it’s this inner intelligence that is the most vital element for any creative person or company. It has already served as a key factor in the creation of modern successful companies, and it will continue to be a key factor in the great companies of the future.” via How to […]
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Factor chave: informação externa ou inteligência...
“Certainly external information matters, but it’s this inner intelligence that is the most vital element for any creative person or company. It has already served as a key factor in the creation of modern successful companies, and it will continue to be a key factor in the great companies of the future.” via How to […]
via WordPress http://bit.ly/IO39qP
Absolut Vodka: Absolut Purity →
Banana flavored milk →
O que uma vaca é obrigada a fazer…
Five key skills that disruptive innovator’s... →
ibmsocialbiz:
Questioning allows innovators to challenge the status quo and consider new possibilities;
Observing helps innovators detect small details — in the activities of customers, suppliers and other companies — that suggest new ways of doing things;
Networking permits innovators to gain radically different perspectives from individuals with diverse backgrounds;
Experimenting prompts...
Stop Working More Than 40 Hours a Week →
Lessons from Sheryl Sandberg
SEO é assim tão importante?
Veja você mesmo as estatísticas
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April 2012
21 posts
Publicidade humana em leilão
Um novo meio para inserirmos nos nossos planos de publicidade
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Amamentar é o melhor para o bebé
Não, não está errado, este não é um post sobre maternidade
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Marketers need to spend less time making promises and more time keeping them.
– Seth’s Blog: If you think that’s what we want, why don’t you give it to us?
A mentira mais destrutiva
em pesquisa online paga
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O que têm em como um Supermercado e Dadores de...
Uma campanha de marketing de guerrilha brasileira
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Criar Infographics? →
5 Great, Easy to Use Tools for Infographics
Corridas e LEDs, Audi e Declarações de amor!
Como tudo se liga numa campanha que associa online e offline
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When smart people work for big companies →
But art, the new, the ability to connect the dots and to make an...
– Seth’s Blog: All artists are self-taught
Colsubsidio: Book exchange →
Which Social Network Should You Use -- and When?... →
Ajudar o planeta →
Paper | FiftyThree →
Watercolor App for Apple
Aprender é a única coisa de que a mente nunca se cansa, nunca tem medo e nunca...
– Leonardo da Vinci
November 2011
1 post
Masters: Cats →
Cat’s Pride Fresh & Light Cravendale: os maquiavélicos gatos Filed under: Criatividade, Publicidade
September 2011
5 posts
Coca-Cola – o master incontornável →
Always Coca Cola
Nike Mag 2011 →
Après la diffusion du teaser, voici les visuels officiels de la paire de Nike Mag portés par Marty McFly dans Retour vers le Futur II. Une disponibilité de 1500 paires mises aux enchères sur Ebay…
Masters na indústria automóvel →
Campanhas da indústria automóvel: os masters especializados
Trabalhar para aquecer? →
Trabalhar para aquecer? É um livro, mas será ficção ou realidade?
Masters of the Week →
Nike, Ariel, Heineken e Mini
July 2011
11 posts
apple free geek →
Rita Maria goes Android
As coisas da Apple que tive, todas oferecidas, acabaram sempre por me morrer nas mãos. Acho que alguém os deve ter informado de que não gosto deles. Gostei dos…
Naive or professional? →
The naive farmer farms as his parents, grandparents and great grandparents did. She plants, hopes and harvests. Anything that goes well or poorly is the work of the gods. The professional farmer…
A iniciativa já tem algum tempo, mas vale a pena referir. A Volkswagen, criou “The Fun Theory” para incentivar os internautas a mostrarem como podem ajudar a mudar comportamentos, seja no caso do ambiente ou em outros domínios. A ideia é que os filmes, publicados na Internet, aliem dois princípios: diversão e utilidade. O vencedor: […]
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