creativesomething:

This is dangerous. You can be doing a lot of work as a creative and still feel as though you’re not doing much of anything you love.

A long-time friend of mine who experienced this feeling early on in his career described it as: “having an apartment with a lot of things in it, and yet still…

Not the easiest, but the quickest:
Don’t demand authority.
Eagerly take responsibility.
Relentlessly give credit.

ibmsocialbiz:

• Of 7 billion people on Earth, 5.1 billion own a cell phone. 4.2 billion own a toothbrush.
• It takes 90 minutes for the average person to respond to an email. It takes 90 seconds for the average person to respond to a text message.
• 91% of all smart phone users have their phone within arm’s reach…

Como é que um email chega do remetente ao destinatário?

diet-killers:

Marshmallow Chocolate Sandwich (by Mike Saechang)

“Why?” is the most important question, not asked nearly enough.

Hint: “Because I said so,” is not a valid answer.

Why does it work this way?
Why is that our goal?
Why did you say no?
Why are we treating people differently?
Why is this our policy?
Why don’t we enter this market?
Why did you change your mind?
Why are we having this meeting?
Why not?

Quem consegue recusar?

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In the spirit of the Kellogg’s Crunchy Nut Corn Flakes campaign, comes a new outdoor execution created by JWT Sydney. The 15 sites around Australia create the impression that lovers of the tasty flakes have used spoons to try to force their way in to the box inside. The metrolites and shopalites are running in conjunction with a larger path-to-purchase campaign.

Advertising Agency: JWT, Sydney, Australia
Creative Directors: Angus Hennah, Mark Harricks
Art Directors: Will Edwards, Chris Badger
Copywriters: Will Edwards, Chris Badger
Illustrator: Steven Cicala
Account Services: Cori McLeod, Rachel Kinder
Production Manager: Graeme Mahn